OCTOBER 2020

Today's donor is distracted. Hyper-connectivity, micro-consumption, fractured attention, and fierce competition are namesakes in our connected economy. This is now compounded due to the upheaval the 2020 global health and economic crisis sparked with no clear end in sight. Amidst uncertainty and shifting donor expectations, how can you ensure your organization is prepared for these changes, and able to scale deeper, more personalized donor experiences?

 In this session, Gabe Cooper, CEO and founder of Virtuous, will address these challenges head-on and share how you can deepen and personalize your donor relationships at scale in the midst of today's landscape regardless of what technology or platform your organization is using. He’ll also share a fundraising system that modern nonprofits are using to raise mission-critical funding and build a foundation of flexibility, resilience, and responsiveness to help you thrive in 2020 and beyond.

You’ll learn: 

• How technology and consumer brands are shaping what today’s donor expects, and how your nonprofit should shift engagement strategies.
• How modern nonprofits have pivoted from broadcast to responsive fundraising to build lasting relationships with all their donors and sustain mission-critical funding.
• How new technologies help you personalize each donor’s experience and six (6) example responsive product-agnostic fundraising strategies that you can use immediately to raise retention rates and grow giving.
• First-hand from other nonprofit leaders who are building lasting donor relationships, and learn how you can model their success by adopting responsive fundraising strategies.

Registration Fees

Members $0
Nonmembers $25

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